The Food Group

The Food Group is Jory John and Pete Oswald's bestselling picture-book franchise about anthropomorphic foods with very recognisable child-sized emotional problems. A bad seed learns he can change, a good egg cracks under pressure, a cool bean worries about fitting in, a couch potato rediscovers the outside world, a smart cookie finds her own kind of clever, a sour grape learns forgiveness, a big cheese learns humility and a humble pie finds confidence. The books are funny, polished and commercially very strong, but their real usefulness is emotional: they turn behaviour and self-image into bright, memorable character comedy.

A funny, highly accessible picture-book series about food characters learning self-acceptance, kindness, forgiveness, confidence and balance.

Primary themes

• Forgiveness
• Friendship
• Kindness
• Responsibility
• Self acceptance

Tone palette

• Funny
• Silly
• Warm
• Heartwarming